Pre-covid, farmers markets were the only place you could get Super Bloom breads. So, we tried to be in as many markets as possible. TBH, it's challenging for a bread company to be accepted into farmers market associations. Most market managers of course prioritize farmers, and there is limited space available for locally produced goods. We only wanted to sell bread, but in order for us to have a spot in the elite crawling-with-celebrities Pacific Palisades market, we needed to offer prepared foods instead of just bread. So, I put on my apron, grabbed my knife bag and marched myself down the market to gather ingredients.
Avocado Toast was a no-brainer for me, and in no time we had the whole market obsessed with our dish. Among our weekly customers was a family with three adolescent boys. The mom was always begrudgingly buying toasts for each of them. One week she only bought bread in hopes of making the toasts at home. She came back frustrated the next week, telling me that her picky kids said my toast was better! Yes, of course my toast is better, simply because this is what I've done for a living for several years, I told her. But also, here is EXACTLY how it's done:
- an open flame, trust me
- a very sharp knife
- cutting board
- Thick Sliced Super Bloom Bakery Sourdough
- 1 ripe avocado
- EVOO, the good kind
- Your favorite seasoning salt, or just salt!
- FRESH dill, not dried
- Cut the Avocado in half and gently PEEL the avocado by separating the skin and if need be using a spoon to gently scoop it out. No need for a peeler here, folks.
- Place the peeled avocado half cut side down on your cutting board and slice it as thinly as possible
- Toast your bread on an open flame until you see black char marks on the bread. The bitterness of the ‘burnt toast’ is a part of the flavor profile! It helps to cut the richness of the avocado
- Scoop the avocado off your cutting board with the edge of your knife. Place your avo topped knife on your toast and gently slide the avo off and fan it out across the toast
- Top the avocado with a squeeze of lime, then add 1 TBS of EVOO on top
- Sprinkle with a generous amount of seasoning salt then garnish with sprigs of fresh dill. Serve it right away!